Areas of Expertise

Strategic Communications

  • Strategic counsel and planning
  • Branding strategies
  • Product/service positioning
  • Key message development
  • Target audience identification
  • Competitive research and analysis
  • Media interview training

Writing and Editing

  • Press kit audit
  • Corporate backgrounders
  • Management backgrounders
  • Product/service fact sheets
  • Press releases and media alerts
  • Success stories
  • Case studies
  • White papers
  • Contributed articles
  • Newsletters
  • Presentations

Media and Industry Analyst Relations

  • Product launches
  • Media outreach
  • Analyst liaison
  • Press blitz
  • Analyst tours
  • Relationship management
  • Reviews programs

Events

  • Trade show facilitation
  • Speakers’ bureaus
  • Special events
  • Promotions
  • Co-ops and sponsorships
  • User group conferences
  • Seminars

With our partners we offer full service go-to-market consulting

  • Business Planning and Implementation
  • Strategic and Marketing Plans
  • Public Affairs and Government Relations

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